1st March 2015 Announcement
Dear friends and colleagues,
We’ve made the leap.
Search High has changed. After just over ten years since Search High was formed, various discussions I had led me to the conclusion that what the Search High name represented did not fairly portray what we have been doing for our clients in recent years, and what we needed to do better and more of in years to come. We do a lot more than just search marketing ? we?re not ?just SEO?, if you like. A great deal has changed in ten years, and whilst great SEO is a core and absolutely necessary element of any business? online strategy, as a standalone service, it no longer has the same level of effect it once had. This is the way it should be ? to be the best you can be for your customers online, you need to reach out to them through multiple online channels, all of which bring more targeted, convertible traffic to your website.
On this basis, changes had to be made to offer our clients the best and most appropriate services to help them grow their businesses. Through development of in-house skills and teaming up with tried and trusted partners, we knew we had to offer, and be able to implement, a full range of B2B integrated digital marketing services that brought real, measurable results. All this, backed by strategic business and marketing planning capabilities. The time had come to change our brand to reflect these changes for the better. We?ve often advised clients on brand refresh and rebranding, and we had to set an example by taking our own medicine. As last Christmas approached, plans were put in place to make these changes.
I am delighted to tell you that these changes have now happened. Our new and far more appropriate name is ?Way Up Digital?. We now have some great people doing some amazing things in SEO, paid search management, content marketing, conversion optimisation, analytics, PR, social media and web design, all of which we can offer our clients as highly professional services which we are proud to make available. I do hope you like the new name and new website, fresh and ready for wonderful content, and that it better reflects what we do to help many of you.
I, Way Up Digital and all our trusted partners look forward to working together with you towards even greater successes in the weeks, months and years ahead. It?ll be fun.
Please do get in touch if you?d like to meet up and discuss any aspect of this further. I?m always delighted to share, listen and help.
Very Best Regards
Way Up Digital